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By stage · Proficorn → Minicorn

From a profitable business to a winning XaaS proposition.

Turn a profitable idea into a repeatable "as a service" business: $1M+ ARR and a company worth $10M+.

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MATRIX · CEO VIEW
Illustrative
MRR vs $85K targetOn plan
Customers by planAhead of plan
Partners onboardedBehind plan

Ask: "Which plan drives most of our MRR?"

What is a Minicorn?

Proficorn → Minicorn: a winning XaaS proposition.

$10M+Value
$1M+ARR
$85K+MRR
12 monthsHorizon

How many customers do you need?

Set your own price per customer and see how many you need to reach $85K MRR.

1,000 customers at $100/month

400 customers at $250/month

200 customers at $500/month

50 customers at $2,000/month

20 customers at $5,000/month

There's more than one way to get there. Choose the one your market will pay for.

Your team at this stage

Three leaders, one plan.

Own, manage or outsource any part of your business.

Every area of your 10X Org can be owned by you and the team, managed or outsourced and delivered with BIAMI 10X Labs and fractional resources.

Own: you and your team run it. Manage: you lead it, and BIAMI 10X Labs deliver it. Outsource: BIAMI 10X Labs and fractional resources run it for you.

Tap an area to change it.

10X Value

10X Operations

10X Growth

Your plan with BIAMI

WorkstreamH1 (months 1–6)H2 (months 7–12)
Platform + APIs
Marketplace integrations
Operations lab (RevOps · onboarding · customer success)
Intelligent Business Development in 2 regions
Intelligent Marketing
Partner and reseller ecosystem

What we deliver across the four practices

10X Strategy

CEO Vision workshop + Strategy and Execution rhythm.

Learn more →

10X Value

Platform + APIs, marketplace integrations.

Learn more →

10X Operations

RevOps, onboarding and customer success lab.

Learn more →

10X Growth

IBD in 2 regions, Intelligent Marketing, partner ecosystem.

Learn more →

Join 10X Leaders Community

Free, for CEOs and for leaders across Value, Operations and Growth: roundtables, events, and what's actually working for other 10X businesses.

Your CEO view, in Matrix

Matrix, our superintelligence platform, answers from your own data, plans the next move and lets agents do the work. Raw data never leaves your infrastructure.

ASK MATRIX
Illustrative session

In every status meeting, Nexus LIVE turns decisions into BIAMI automations, Partic pipelines and Matrix tasks. See Nexus LIVE Meetings →

Client spotlight

Growth

OptumNova

Challenge: Deliver SDR-as-a-Service to B2B clients.

Approach: BIAMI's Intelligent Business Development platform combined with OptumNova's B2B sales expertise.

500 new contacts, 3,000 existing leads and 20+ calls to action every month.

"Intelligent SDR platform plays a key role in the success of our partnership with BIAMI. Combined with our B2B Sales expertise and services drives tremendous value to our customers in 'SDR-as-a-Service' model."

Eric Pijfers, Founder, OptumNova

Insights

Thinking, cases, playbooks and events for leaders on the way to Minicorn.

News & blog

All posts →

Case studies

26 → 6 months, new product idea to delivery and product-market fit

SaaS startup. Ran Business Idea → Proficorn, built the MVP in 10X Factory in 3 months, then 6 months to product-market fit.

All case studies →

Playbooks & white papers

All playbooks →

Events

10X Leaders roundtable

Next 10X Leaders roundtable: date to be announced. See upcoming events →

All events →

10X Agenda newsletter

One idea a month for running a 10X business, straight from the leaders' circle.

Frequently asked questions

What makes a winning XaaS proposition?

A product customers subscribe to, delivered and supported as a service, with platform and APIs that scale.

Do we need to rebuild our product?

No. We start from the product you have and make it repeatable as a service: plans, onboarding and partners built around what already works.

How do partners and marketplaces help?

They add channels beyond your own team: we integrate marketplaces and build the partner ecosystem.

Who from our team is involved?

The CEO, CTO and growth lead, each in the workshops for their practice.

Explore more

Start here

Other practices

10X Strategy

Lead a 10X business. For CEO, Founder, Board Member.

Explore 10X Strategy →

10X Value

Create 10X more value. For CTO, Chief Product Officer, Chief Customer Officer.

Explore 10X Value →

10X Operations

Run the business 10X better. For COO, CIO, CFO.

Explore 10X Operations →

10X Growth

Win 10X more revenue. For CMO, CRO, Chief Partner Officer.

Explore 10X Growth →

From profitable to repeatable.